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Move over Mike Weir, there’s a new kid in town! Fellow Canadian PGA golf star David Hearn has announced he is teaming up Niagara’s Rockway Vineyards to create the David Hearn Foundation specialty wine collection to support the Alzheimer Society of Canada — with a portion of the proceeds going back to the foundation.

The new relationship will also see Rockway’s golf course, which winds its away through the estate’s vineyards, become host to the David Hearn Junior Open — a new initiative launched in conjunction with the Canadian Junior Golf Association (CJGA). The annual two-day tournament in October will create an interactive environment, where junior golfers can spend time with Hearn, receive mentorship, and learn more about his development from an amateur to a collegiate player, and now as a professional golfer who has had success on the PGA Tour. The 2016 event will be held from Saturday, October 1 to Sunday, October 2.

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“I am looking forward to working with the team at Rockway to put into action some of my long-term visions, including supporting two areas I feel strongly about,” said Hearn. “First, developing a custom wine label that will support my foundation and benefit a cause I care deeply about; second being part of an event at an established course that will provide opportunities and support for junior golf development in the region.”

Hearn, the top Canadian golfer on the PGA Tour during the 2014-2015 campaign, is known for his consistency and determination for excellence. The 2014-2015 season marks his best to date, with 4-Top 10 results, finishing 49th on the PGA Tour money list, and 55th in FedExCup Points. He also gave Canadians a lot to talk about and be proud of during Canada’s national tournament this year at the RBC Canadian Open — holding a two round lead to finish 3rd. Two weeks prior, Hearn finished 2nd after a playoff at the Greenbrier Classic.

In addition to his successful year on-course, the season also marked the official launch of the David Hearn Foundation — the charitable arm of Hearn’s philanthropic initiatives, benefiting the Alzheimer Society of Canada.

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“It is with great excitement that Rockway Vineyards is announcing our partnership with David Hearn and the David Hearn Foundation,” said Reid Strongman, president of Rockway Vineyards. “We are so pleased that through this partnership with one of Canada’s finest golfer’s that we will not only be able to support junior golf in Canada but also the Alzheimer Society through the David Hearn Foundation. We look forward to a long and exciting partnership.”

Rockway Vineyard and Golf Course is located in the Twenty Mile Bench sub-appellation, about a good par-5 from fellow Canadian PGA star’s Mike Weir Winery down the road on the Beamsville Bench.

Famous for its mineral-rich soils similar to that of Burgundy France, the Rockway vineyard site comprises 75 acres under vine with another 75 acres open for planting.

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The winery was built for the sole purpose of making premium wine. It houses state of the art equipment to ensure a sanitary and controlled environment for our wines. It uses a mixture of French and American oak barrels ranging in age, forests and cooperages. Although the winery was not built to accommodate public tours, we conduct one-of-a-kind tours through an antique wine museum, where guests can look into the history of winemaking from the 17th and 18th centuries. The retail store is right next door.

About the David Hearn Foundation

Founded in 2015, the David Hearn Foundation’s central focus will be to support the Alzheimer Society of Canada in reducing the personal and social impacts of the disease by raising funds to provide individuals and families with needed programs and services.

Through its partnership, the Foundation will aim to increase awareness, improve care for those in need and enhance the quality of life for those affected by the disease, while also empowering Canadians to take action and create positive change.

The Foundation is an extension of Hearn’s existing charitable efforts with the Alzheimer Society through the annual David Hearn Charity Golf Classic, which has provided charitable contributions to the Alzheimer Society of Brant Haldimand Norfolk Hamilton Halton since 2012.